With the summer right around the corner, I’m always looking to add new and interesting books to my summer reading list. While I love a good chick lit or suspense novel, lately I’ve been gravitating toward biographies and memoirs, especially when they reveal the lives behind some of the biggest fashion houses in the world. In The Name of Gucci is a story about the family drama (and never-before-told love story) surrounding the rise and fall of the late Aldo Gucci, the man responsible for making the legendary fashion label on of the most coveted in the world. What makes this memoir so special is that the story is told by his daughter, Patricia Gucci, the secret love child he had with his love, Bruna.
“It wasn’t until I was about 10 years old that I was told by my mother that my beloved Papa’, who I saw regularly and adored, was married to another woman and had another family,” says Patricia. As an adult, she was determined to explore her past and get answers.
In The Name Of Gucci is a beautiful recounting of the love story between Aldo and Bruna. She was the woman with whom he fell in love with when she was just 18. She was the one he would always return to for more than 30 years as he travelled to build the fashion empire. And she was the one who held his hand as he died. The book is also the story of the relationship between Patricia and her father, from her being born in London as a secret and being hidden from the Gucci family, to becoming the first woman in the family to be elected to the Gucci board of directors (until 1987 when the company was sold) and her father’s sole heir. The book is also sprinkled with old family photos of Patricia, her mom Bruna and her dad Aldo, a beautiful touch that makes the story comes even more alive.
It’s always interesting to get to know the people behind the labels. In The Name Of Gucci is an easy to read and beautiful account of the undying love between her parents, the hardships her father faced throughout his business ventures and the reality of finding your place within your family. Filled with fashion, true love and real drama, I highly recommend adding it to your summer reads.
Disclaimer: Although these products were provided to me for review, the opinions expressed are completely honest and 100% my own.